![]() Much of this markup language’s vocabulary was inspired by some earlier formats, such as FOAF, OpenCyc, and microformats. They intended to create a common set of schemas for structured data markup. This is another way to tell Google what your web pages are about.īack in 2011, was launched by Bing, Google, Yahoo, and later Yandex. In other words, markup language is a set of specific rules to follow. The text outside it is an annotated text. Text within them is considered to be a part of the markup language. ML is a general notion that describes the language, which annotates text the way the PC can manipulate it. It’s most likely you’ve run across HTML, XML, and XHTML so far. ![]() There are 8 lists of markup languages that include XML, HTML, general purpose markups, document ones, lightweight markups, and others. Nearly every acronym on the Web that has ‘ML’ in it is a ‘markup language’ that is used to create web pages. But the chances do increase as with structured data, the search engines get to understand the ‘message’ the way you need. Note that adding the code doesn’t guarantee that Google will 100% create a rich snippet of the page. This can be compared to another dimension of context that web crawlers receive to comprehend the website’s content better. So, structured data highlights certain website content to help the search engines comprehend what it relates to. In a nutshell, this code allows adding more details to the snippet of your product, category, video, event, receipt, etc. After you use it on the website, the search engines read it and display results in a certain way. ![]() Structured data is a broad concept used to describe a piece of code. However, they are frequently difficult for the many to understand. The terms ‘structured data’, ‘markup language’, ‘’ and ‘rich snippets’ are common for the SEO world. ![]() It is essential to make the content of your website easy for Google to understand, especially if you want it to be properly displayed and distributed in SERP. Understanding Structured Data, Markup Language, and Rich Snippets ![]()
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